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Summer 2017 COLLECTION

GET OUTSIDE. OFTEN. That is our theme this summer and our newest collection is waiting for you to get up and get out! Whether you are jumping giant Tarpon, scanning the beach for a fun clean swell, or exploring a new piece of mother earth, we encourage you to get inspired by our new designs and GO.

Refresh Your Collection.

Showing 1–28 of 29 results


  • Take this design the next time the outdoors is calling your name. It’s all about simplicity, subdued colors, and a Hoo that will match your gear. If you care about that sort of thing. Up to 30 UPF sun protection rating. 100% moisture-wicking polyester microfiber. Approx. 19” x 9.5”. One size fits most. Machine wash […]

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  • Don’t get caught inside this summer. Rock this super clean chilled out color scheme and protect yourself from all the sun has to throw at you. Up to 30 UPF sun protection rating. 100% moisture-wicking polyester microfiber. Approx. 19” x 9.5”. One size fits most. Machine wash cold. Line dry.

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  • Here is to good friends, personal records, trophy fish, and summer madness. No matter what your daily mission is, make sure you are your crew is having Swell Times. Up to 30 UPF sun protection rating. 100% moisture-wicking polyester microfiber. Approx. 19” x 9.5”. One size fits most. Machine wash cold. Line dry.

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  • Palm Trees, Salty air, clean breaks, a cold drink, and the sight of birds dive bombing bait on the beach at sunset is what inspired this super clean design. Whether it’s your beach or our beach, take it all in and enjoy your summer you “Sum Beach” Up to 30 UPF sun protection rating. 100% […]

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  • We wanted to design something super clean and simple that still captured the American Flag look and feel. Here it is and it’s ready for Summer! Up to 30 UPF sun protection rating. 100% moisture-wicking polyester microfiber. Approx. 19” x 9.5”. One size fits most. Machine wash cold. Line dry.

  • What says summer like a fresh cold brew, some cheap red cups, and some goof ol’ ping pong balls. This design is sure to be an indicator at the Sand bar that you came to party and are there to win. Drink up. Be Safe. Party Responsibly. Up to 30 UPF sun protection rating. 100% […]

  • Anchors aweigh! This new antique styled American flag features 13 stars surrounding an anchor. You can show off your pride in both our cultural AND naval history! We recommend you wear this as a neck gaiter, beanie or face palm. Up to 30 UPF sun protection rating. 100% moisture-wicking polyester microfiber. Approx. 19” x 9.5”. […]

  • Today’s your lucky day. You can feel it in your bones.  The weather is great, you have your gear, and you’re rockin’ your new fishing face mask.  Not just any bandana, this one features tons of redfish tails and their telltale spots.  Why wait? The weather won’t. Up to 30 UPF sun protection rating. 100% […]

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  • It is ubiquitous. Everyone knows what you mean when you tell ’em to walk a plank, when you sing a song about rum, or when you don an eyepatch.  They may not have taken you seriously up until now – But this time you’re rocking the new Jolly Roger face mask from Hoo-rag. It features […]

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  • Nothing beats the feel of the rod tightening and the reel spinning. You got a bite – now it’s time to grit your teeth and bring it in. This design is a creative take on fish in general and can be worn whether you are freshwater, saltwater or fly fishing. Up to 30 UPF sun protection […]

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  • Sometimes you just want something subtle.  These ombre face masks step up to the plate and deliver a home run.  This design is available in five bright jewel tone colors that fade down into rich earth tones.  It’s like having two Hoo-rags in one!  (Coal, Gold, Copper, Chartreuse and Teal) Up to 30 UPF sun […]

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  • You don’t even need to say it – we know you love fishing for bass.  So do we!  Now you can show off your passion for this highly popular catch without saying a word.  The bass images feature the greens and browns you know and love on a soft green background. Why wait? This could […]

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  • It’s summer, sunny and warm.  The only thing blue about this situation is the water and the Hoo-rag around your neck.  This neck gaiter and face mask combo features calming blue fish scales in an overlayed pattern.  There is nothing hard about that.  Now go on, we know you want to.  Summer is calling! Up […]

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  • Some fish like it fast, others like it slow.  No matter what you’re fishing for and no matter where, it means long days on the water.  Sun protection is a necessity. Make this design part of your offshore fishing grab bag and stay covered!  (Also available in blue.) Up to 30 UPF sun protection rating. […]

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  • Some fish like it fast, others like it slow.  No matter what you’re fishing for and no matter where, it means long days on the water.  Sun protection is a necessity. Make this design part of your offshore fishing grab bag and stay covered!  (Also available in green.) Up to 30 UPF sun protection rating. […]

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  • While these colors sure jump off of the screen, it’s not something we’d like to eat.  Thank goodness that billfish feel differently.  Just don’t fall in the water or you may end up on the menu! Up to 30 UPF sun protection rating. 100% moisture-wicking polyester microfiber. Approx. 19” x 9.5”. One size fits most. […]

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  • It’s not just for rattlesnakes anymore.  Even the crabs have had enough and are standing up to say, “Don’t Tread on Me”!  Of course, that could be in reference to several things.  Either way, we agree with his message.  Move over snakes – it’s crabbing time. Up to 30 UPF sun protection rating. 100% moisture-wicking […]

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  • This fishing face mask features many of the same shifting colors our beloved waters contain.  While we realize you don’t need camo when fishing (the fish won’t know!), perhaps you just want to feel stealthy.  And we got your back. Wear this as a face mask, neck gaiter or even a beanie and make sure […]

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  • You make that perfect double hauled cast, but the glaring sun is blinding you on the flats. Your guide tells you to “Strip, strip strip” and then – wham!!- your line goes tight, the reel screams and everything is right. Inspired by long days on the endless turquoise horizons of the flats, this Hoo-rag should […]

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  • The Big Dipper, Little Dipper, Cassiopeia. Each of these are well-known constellations in the night sky and we’ve just added a few more. In this star-studded design, we’ve put some of our favorite fish in the heavens.  Is yours featured? Up to 30 UPF sun protection rating. 100% moisture-wicking polyester microfiber. Approx. 19” x 9.5”. […]

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  • You trust it. It’s not just part of your boat, it’s part of your plan. The fish finder, sonar, depth reader…  Just like you trust that tool to guide you to the right fish, make sure you bring along a Hoo-rag.  This fishing face mask is not only reminiscent of a favorite tool, it will […]

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  • Feeling saucy? Dangerous? Ever thought about mustard on your crab? Yeah, we haven’t either.  While it won’t pair well when eaten, these crabs look great in mustard yellow.  Can you find their secret?  We recommend wearing this product as a face mask, neck gaiter or pirate rag (aaaargh matey). Up to 30 UPF sun protection […]

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  • These light blue crabs on a dark blue background are hiding a secret. Can you tell?  This rag is best worn when you’re feeling feisty (or when you’re in the mood for crab)!  Wear this as a face mask, neck gaiter or a pirate rag (aaargh matey). Up to 30 UPF sun protection rating. 100% […]

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  • From within the sunlight zone something breaks forth.  For a moment all you see are wings and movement on the face of the water. And then it’s there. Gliding on the surface, light reflecting from its scales, a flying fish!  Important notes: While you might feel that you can fly when wearing this product, it […]

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  • Shimmering, tightening, loosening…and then, silence. While bait balls mean bigger fish are on the way, they have their own poetry of movement and beauty. We attempted to capture it on our face masks and we hope you like it as much as we do.  Once you are rockin’ one of these on your face, there […]

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  • The Wynwood Art District in South Florida is a place where walls and buildings have become a canvas for the most talented street artists. Full of bright colors and symmetrical lines like many of the murals there, the Wynwood Hoo is one you’ll want to add to your own collection. Up to 30 UPF sun protection rating. 100% moisture-wicking […]

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  • La Pina, the pineapple, is a symbol of invitation and welcome that is placed on the doorsteps of many southern homes. This bright sunny fruit makes a fun summer headband and, of course, a really yummy drink! Up to 30 UPF sun protection rating. 100% moisture-wicking polyester microfiber. Approx. 19” x 9.5”. One size fits […]

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  • The soft white petals of this lovely blossom perfectly balance the vibrant hues of the tropical palm fronds. It makes us think of warm ocean breezes, sand between our toes and an umbrella drink in our hands. The Plumeria headband is like an Island Escape you can take (and wear) anywhere. Up to 30 UPF sun […]

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Showing 1–28 of 29 results

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